goop
If you love goop, I’ve got some great news for you! Chicago is home to the lifestyle brand’s third pop-up, located in the Gold Coast.

I was lucky enough to spend some time in the space, and it is amazing! First of all, it’s absolutely gorgeous. The interior was designed by Kara Mann, and it’s a perfect execution of what goop is all about. There’s a great curated selection of clothing and home products available, like Equipment, Stella McCartney, Staub, Heritage Bicycles, and that’s just a few!
Did I mention Gwyneth Paltrow will be doing a book signing tomorrow?! That’s right, tomorrow, Wednesday April 29th from 10a-12p, Gwyneth will be signing copies of her two books My Father’s Daughter and It’s All Good. So make sure you get there early!!
The goop pop up is located at 11 East Walton (right at the corner of State and Walton). You can stop by between 10:00am to 8:00p Monday through Saturday, and 12:00pm to  6:00pm on Sundays. Don’t wait too long though! The pop up is only in town until Sunday, May 10th.